A group of walkers by a lake, and snowy mountains.

Llwybrau. Wales, by Trails

In 2023 and 2024 we are inviting visitors to explore the epic trails of Wales

© Hawlfraint y Goron / Crown Copyright

Information about Wales for the Travel Trade

Dramatic landscape of a lake, mountains and clouds.

Images and films of Wales

High quality photographic images and films that can help the Travel Trade to promote Wales.

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Travel Trade newsletter sign up

Subscribe to Visit Wales' Travel Trade newsletter to keep up to date with the latest developments.

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A castle on a hill above the coast.

Why choose Wales for your clients

Ten reasons why Wales is a great destination to include in Travel Trade itineraries and programmes.

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© Hawlfraint y Goron / Crown Copyright

A stall in a market selling Welsh branded souvenirs.

Days out in and around Wrexham

Wrexham is a great base for FIT holidays. Here’s a selection of places to visit.

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North Wales

Featured… A selection of itineraries and fact sheets which include museums

See more featuring museums

A cart being pulled by horses in a show arena at an agricultural festival.

Welsh culture experiences

A range of Welsh cultural experiences to discover around Wales for inclusion in itineraries.

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Colliery buildings and a pit head overlooking a town in the South Wales valleys.

Day trip by coach in South East Wales

A sample one day itinerary in South East Wales by coach for the Travel Trade.

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Aerial shot of a city, parkland, and the coastline.

Days out in and around Swansea

Swansea is a great base for FIT holidays. Here’s a selection of places to visit.

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An aerial shot of a slate quarry valley, fields and reservoirs.

Industrial heritage in North Wales

Places and attractions to visit to learn about the industrial heritage in North Wales.

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A train pulling into a station on a sunny day.

Travel around Mid Wales on public transport

Towns and attractions to visit using Mid Wales network of trains and buses.

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Chairs and tables set in a circle inf the debating chamber of a parliament building.

Cardiff in three days

A three day itinerary exploring Cardiff, our capital city.

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A tour guide talking to visitors in a former underground mine.

Blaenavon Industrial Landscape, a UNESCO WHS

Discover the industrial landscape of Blaenavon in South East Wales, a UNESCO World Heritage Site.

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A castle in the spooky glow at nighttime.

Haunted places in Wales

A six day itinerary experiencing Wales’ ghostly haunts.

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A couple on a viewing platform looking at a waterfall surrounded by autumnal trees.

Out of season attractions and places to visit

Places to visit which are open during the quieter seasons in autumn (fall) and winter.

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© Hawlfraint y Goron / Crown Copyright

Castle overlooking a moat and greenery

Wales based DMCs, wholesalers and ground handlers

Companies that can help you with Wales itineraries and tours.

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Touring

A castle surrounded by a moat on a sunny day.

Online training courses

Online training programmes for the Travel Trade to learn more about Wales and to help promote and sell your tours.

Stand up paddleboarders on the water.

Register your Travel Trade product with us

How to register your product to feature on our Travel Trade website.

A train travelling alongside the coast and a castle on a hill.

Travelling to and around Wales for the Travel Trade

Information for the Travel Trade regarding travelling to Wales by air, sea, rail and road and how to travel in Wales.

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Transport and travel

A car driving a zig zag road on a headland by the coast.

Touring along The Wales Way

The Wales Way, three touring routes by the coast, castles and mountains.

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© Hawlfraint y Goron / Crown Copyright

A selection of itineraries and fact sheets

Aerial shot of a dam and a reservoir with mountainous scenery.

Explore South and Mid Wales on The Cambrian Way

A five day sightseeing itinerary discovering the highlights of South and Mid Wales, along The Cambrian Way.

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A high speed boat travelling fast along a river .

Activities along The North Wales Way

A three day itinerary combining adventure and sightseeing around The North Wales Way.

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A footbridge going over the estuary in a pretty coastal town.

Highlights of The Coastal Way

A six day itinerary of Travel Trade friendly products along The Coastal Way.

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A Great Glasshouse with colourful flowers and exotic plants.

Gardens in South and West Wales

A four day itinerary exploring stunning gardens in South and West Wales.

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Olif, Welsh Tapas Bar, Betws y Coed

Food and drink along The Cambrian Way

A selection of places to enjoy Welsh food and drink along The Cambrian Way.

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Experiences

Golfer having taken a swing next to his golf bag and fellow player with view of Cardiff beyond.

Capital City Golf

Some of the best golf courses within easy reach of Cardiff city centre, including links courses.

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Aerial shot of a village and the slate quarries surrounding it.

North West Wales slate landscape, a UNESCO WHS

Discover the six areas of the North West Wales Slate Landscape, a UNESCO World Heritage Site.

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A cart being pulled by horses in a show arena at an agricultural festival.

Welsh culture experiences

A range of Welsh cultural experiences to discover around Wales for inclusion in itineraries.

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A selection of our food and drink fact sheets

Desserts and wine on a table in a restaurant.

Food and drink along The North Wales Way

A selection of places to enjoy Welsh food and drink along The North Wales Way.

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Experiences

North Wales

Aerial shot of a food festival, arts centre and civic building.

Welsh food experiences

Discover Welsh food including tours, cookery schools, workshops, festivals and markets.

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Group of people dining at a restaurant.

Places to eat along The Coastal Way

A selection of restaurants and cafés by the coast.

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Experiences

People on a taster tour in a shop.

Take a walking tour around the 'City of Arcades'

Loving Welsh Food and Fogo's Free Tours create walking tours in Cardiff's 'City of Arcades'.

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Shelves containing bottles of gin, glasses and shakers.

Visit the drink producers of South Wales

Beer, cider, whisky, gin, wine tours and tastings in South East and West Wales.

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Sustainable holiday inspiration

See more on sustainable products

A train pulling into a station on a sunny day.

Travel around Mid Wales on public transport

Towns and attractions to visit using Mid Wales network of trains and buses.

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The ruins of an abbey with a church in the background.

Rediscover ancient pilgrimage routes on foot

Pilgrimage routes around Wales to be discovered on foot, varying in length.

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A row of herbs in pot plants on log posts.

Eco friendly days out at CAT

Visit Centre for Alternative Technology (CAT) for day experiences and group packages.

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Golfers walking to the next tee with views of the coastline.

Stay and play when golfing in South West Wales

Visit Wales graded accommodation and attractions near golf courses in South West Wales.

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Centre for Alternative Technology

Make a difference on a volunteering holiday

How to become a volunteer, learning new skills and meeting people whilst taking a working holiday.

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People on a coast path looking out to sea.

Year of Trails - discover the best of Wales by rail

Wales is celebrating its Year of Trails and clients can discover the country by rail and by foot.

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Group of cyclists on a mountain road with the sunsetting beyond.

Cycling and mountain biking

Information about the varied cycling and mountain biking routes in Wales.

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A group of people participating in stand up paddleboarding on a river.

Low carbon UK adventure holidays

Environmentally friendly small group adventure holidays are provided by Adventure Tours UK.

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Latest news

A bed and bath tub in a hotel

Welsh hotels named in top 50 boutique hotels

Two hotels in Wales have been named in the top 50 boutique hotels list 2023.

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An electric car at an EV charging station.

EV charging points at National Library of Wales

National Library of Wales introduce EV charging points at their site for up to 40 vehicles.

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Group of cyclists taking in the views of the mountains.

E-mountain bike guided tours of Pembrokeshire

Explore rural north Pembrokeshire on an e-mountain bike tour with an experienced guide.

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A narrowboat travelling along an aqueduct on a sunny day.

Daily boat trips across Pontcysyllte Aqueduct

New day trips are offered across the Pontcysyllte Aqueduct in a newly refurbished narrowboat.

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Gin taster shot glasses lined up next to bowls of spices.

2nd TripAdvisor award for Hensol Castle Distillery

TripAdvisor Travellers’ Choice Award 2023 given to Hensol Castle Distillery for the second year.

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Contact the Visit Wales Travel Trade team

Get in touch with Visit Wales and regional companies.

Contact us

Two people walking along the cliffs towards a lighthouse.

Addo. Make your promise to Wales

Encourage your clients to make a promise to be responsible and to visit Wales safely.

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Wellness