Sustainable

Places to visit and ways for travellers to contribute to a more sustainable and responsible tourism industry.

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Cyclists on a road against a mountainous landscape with a Welsh dragon on the wall.

Welsh stage announced for Tour de France 2027

Wales stage details of Tour de France 2027 announced with Geraint Thomas Wales’ Cycling Ambassador.

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An accessible ramp leading to a castle.

Cadw sites see increase in trade visits

New booking system helps Cadw welcome record breaking trade visitors to its historic properties.

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A yourg farmer in a field guiding her sheepdog to round up sheep.

New farm tour, shearing and sheepdog demos

Pandy Farm, North Wales offer group tours, sheepdog demonstrations and sheep shearing experiences.

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Chef cooking an Ynyshir restaurant.

A guide to Michelin-starred restaurants in Wales

Discover our guide to Michelin-starred restaurants in Wales, tailored for the Travel Trade

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ICC Wales exterior with a large red dragon close up.

Wales to host WorldChefs Congress and Expo 2026

Wales is set to host WorldChefs Congress & Expo 2026 - the world’s biggest culinary event

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Group of cyclists surrounded by a lake and mountains.

Why choose Wales as a cycling destination

With Tour de France 2027 coming to Wales, find out why it is the perfect destination for cycling tour operators.

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A couple looking at artefacts with a tour guide in an underground mine.

Deep Mine Tour regenerated at Zip World Llechwedd

Zip World Llechwedd has breathed new live into the Deep Mine Tour experience.

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A hotel bathed in glorious sunshine on the seafront.

'Off grid' summer season at Llandudno Bay Hotel

Llandudno Bay Hotel will continue to provide a greener stay, reducing carbon emissions in the summer.

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Wrexham lager display of bottles at restaurant

Pure Wales launches new Wrexham Taster Tour

Pure Wales offers new Welsh experience for small groups and FITs to discover Wrexham.

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People in a field instructing a sheepdog to round up pygmy goats.

Group experiences for animal lovers

Immersive days out in the Bannau Brycheiniog (Brecon Beacons) National Park with Good Day Out

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Walkers on a platform about to board a train.

Cross border travel inspiration in Wales and England

Explore Wales and England by inspiring travel trade buyers to visit both countries.

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A couple talking to the driver next to a steam train.

Ffestiniog & Welsh Highland Railway guided tours

Ffestiniog & Welsh Highland Railway enhance visitor experience with guided tours and workshops.

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