Pure Wales is delighted to announce the launch of its newest tour, the Wrexham Taster Tour, an expertly curated half-day experience designed for small groups and independent travellers. Launching in March 2025, this tour runs every other Thursday and is now open for trade bookings, B2B partnerships, and private group reservations.

The Wrexham Taster Tour offers a compact, high-quality experience showcasing the town’s historic, cultural, and culinary highlights. With Wrexham’s rising profile as a must-visit destination, this tour presents an excellent opportunity for tour operators, travel agents, and group travel coordinators to offer clients a unique, authentic Welsh experience.

Key selling points for trade partners

  • guaranteed departures: Every other Thursday from March 2025, ideal for FIT and group itineraries;
  • limited group size: Maximum 12 guests per tour for an exclusive, high-quality experience;
  • commissionable rates: Attractive trade-friendly pricing with commission options for travel agents;
  • bespoke and private group options - available for Travel Trade partners upon request;
  • seamless booking process - easy booking via the Pure Wales website.
Display of cocktails at bar with bottle of Aber Falls whisky

Wrexham Taster Tour cocktails at Vault 33

© Pure Wales

Tour highlights

  • Wrexham Lager Tasting Experience at The Bank Wine Bar & Bistro;
  • visit to St Giles Parish Church, Wales’s largest medieval parish church;
  • signature cocktail at Vault 33, a venue owned by former Wrexham AFC player Neil Roberts;
  • behind-the-scenes tour of the historic Wrexham Lager Brewery, led by a master brewer;
  • final stop at Jones Café for a classic fish goujon and chips, a local favourite.

As Wrexham continues to attract international interest, the Wrexham Taster Tour provides a premium, high-quality experience for visitors wanting to go beyond the football fame and explore the town’s deep-rooted history, food, and drink culture. For our travel trade partners, this tour is a perfect add-on to existing Welsh itineraries, offering a short yet immersive experience that showcases the best of Wrexham."

Guy Edwards, Director at Pure Wales

The Wrexham Taster Tour is available for trade bookings now. To discuss commission structures, group reservations, or itinerary integration, contact Pure Wales today.

Email: traveltrade@pure.wales
Phone: +44 (0) 7874 013722

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