Alpine Travel is delighted to announce the launch of its brand-new 'Alice in Llandudno' open top bus tour, an immersive storytelling experience that brings the magic of Lewis Carroll’s beloved tales to life across one of Wales’ most iconic seaside towns. The tour officially begins on 23 March 2026.
This unique experience invites visitors to step into the whimsical world of Alice in Wonderland, a story deeply connected to Llandudno, where author Lewis Carroll frequently stayed and found inspiration.
Passengers will be taken on a scenic open-top journey through Llandudno’s most picturesque locations, while enjoying an immersive narrative experience that blends storytelling, history, and imagination. Through engaging commentary and themed storytelling, guests will discover the fascinating links between the town and the world-famous tale, including connections to the real-life Alice, Alice Liddell, who spent holidays in Llandudno during the 19th century.
Designed to appeal to families, day-trippers, and literary enthusiasts alike, the tour offers a unique way to explore Llandudno—combining live storytelling, local heritage, and breath-taking coastal views into one unforgettable journey.
A spokesperson for Alpine TravelWe are thrilled to bring this enchanting new experience to Llandudno. ‘Alice in Llandudno’ is more than a sightseeing tour—it’s an immersive storytelling journey that allows visitors to step into the story itself. It’s a magical and memorable way to experience the town’s rich heritage.”
The open-top bus format allows passengers to fully immerse themselves in Llandudno’s charming seaside atmosphere, making it an ideal activity for the spring and summer season.
Tickets will be available to purchase from launch, with regular departures planned throughout the day from the entrance to Llandudno pier, and from the Tourist Information Centre, and the website.
Visit the website for more information, timetables, and ticket details.