Travel Trade Wales

Plans to develop Meirionnydd as a world-class outdoor activity destination to be revealed

Plans to develop Meirionnydd as a world-class outdoor activity destination to be revealed

Mountain Biking

Plans to develop Meirionnydd as a world-class centre of excellence for adventure tourism will be highlighted next month as part of a £4 million project to support the area’s economy, businesses and communities.

 

Businesses from Snowdonia are being invited to a series of events to launch the ‘Snowdonia - one big adventure’ project where they will be able to learn how they can directly benefit.

 

The EU-backed project will develop the area’s outdoor adventure sector with the aim of spreading economic and social opportunities to surrounding businesses and communities through enhanced facilities and business opportunities.

 

The four key sites taking part in the project are Antur Stiniog, Blaenau Ffestiniog; Forestry Commission Wales Coed-y-Brenin, Dolgellau; Prysor Angling Association, Trawsfynydd; and Gwersyll yr Urdd Glan-llyn, Bala.

 

During March businesses – from accommodation providers to retailers - will be able to visit each site to learn about new projects being launched as part of the project and understand how they can add value to their own businesses as a result.

 

“It is a great opportunity for businesses to see how they can tap into the opportunities and develop,” said Councillor John Wynn Jones who is Economy and Community Portfolio Leader for Gwynedd Council, one of the partners involved in the project.

 

“We want businesses from the area - from accommodation providers to local retailers - to attend one or all of the events to see what is happening on their doorsteps and understand how they can tap into this exciting new venture.”

 

He added: “Tourists and day visitors are always looking for ways to enhance their experience, and if local businesses can provide that then it’s a win for all involved.
 

“It could be anything from providing facilities for mountain bikers to clean and repair their bikes at a bed and breakfast after a day out, to offering special packages and deals in tandem with the main project centres taking part. There are a huge range of opportunities that can bring new economic opportunities.”

 

Partners behind the £4million project, which has received funding from the European Regional Development Fund through the Welsh Government, are Gwynedd Council, Tourism Partnership Mid Wales, Forestry Commission Wales, Urdd Gobaith Cymru, Prysor Angling Association, Antur Stiniog, Snowdonia National
Park Authority and the Nuclear Decommissioning Authority.

 

To be able to benefit from this exciting opportunity, business owners can attend come along Thursday, 8th March for Antur Stiniog at Cellb, Blaenau Ffestiniog; Thursday, 15th March at Coed-y-Brenin (Forestry Commission Wales) near Dolgellau; Wednesday, 21st March at Magnox Visitor Centre for Prysor Angling Association, Trawsfynydd; and Thursday, 29th March at Gwersyll yr Urdd Glan-llyn, Bala.

 

Businesses can book a place at each of the events by visiting www.visitsnowdonia.info/onebigadventure e-mail loisllewelynwilliams@gwynedd.gov.uk or call 07990 527201.
 

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