A new food trail aimed at introducing visitors to the gastronomic delights of the Clwydian Range has been launched and AM Alun Davies, deputy minister for agriculture, food and fisheries believes that once tourists have had a taste of Wales they’ll be hooked.
He was at the award-winning Caffi Florence restaurant at Loggerheads Country Park near Mold for the launch of the Clwydian Range Food Trail, which has been produced by rural regeneration agency Cadwyn Clwyd and will guide foodies through the county’s culinary culture.
The trail is a gourmet guide to the region, starting either at the Tweedmill Factory Outlet near St Asaph or at Caffi Florence and taking in butchers, bakers, delicatessens, farm shops, a trout farm, cheese and yoghurt makers, a pate producer, a cider maker and even a chocolate shop.
Mr Davies said: “Not only is Welsh food and drink a big part of our daily lives, it is also a vital part of Welsh culture. Food is so important to tourism and the Welsh economy, and the Welsh Government remains committed to strengthening the industry.
“For most visitors, sampling local food and drink is a highlight of their trip, and it is something they take home and tell others about.
“Good food attracts tourists and encourages them to return. And tourists, in turn, provide a very important market for food producers and the hospitality industry.”
The Clwydian Range Food Trail, available in leaflet form, has been developed with funding from the Rural Development Fund for Wales 2007-2013, which is funded by the European Agricultural Fund for Rural Development (EAFRD) and the Welsh Government.
Jane Clough, of Caffi Florence, who lists the local producers who supply her on a board at the restaurant, said: “This is a fantastic way for us to better promote the great local produce there is here.
“We always list our local producers because our raison d’être as a café is to use locally-sourced food and the more we can encourage our customers to buy from local producers the better.
“Now the food trail will help them go straight to those producers and retailers and buy from them.”