Travel Trade Wales

Legends of the West launched as Ceredigion becomes a digital destination

Legends of the West launched as Ceredigion becomes a digital destination

Legends of the West

 

In this, Wales’ Year of Legends, Ceredigion and Dyfi Biosphere Destination Partnerships are working to bring the region’s stories to a new and broader audience. As part of this activity, they have developed a new App with Bangor based digital company, Locly to bring Ceredigion’s legendary landscape to life, delivering stories, legend based games, activities and information to visitors as they roam the region with their smartphones.

 

This new app, which works with GPS and iBeacon technology to locate the user and push content to their devices, encourages visitors to engage more deeply with the culture of the region and explore the places and spaces associated with the legends.

 

Speaking about the project, Councillor Gareth Lloyd of the Ceredigion Destination Partnership said: “Ceredigion is home to legends that have connections to world myth such as Cantre’r Gwaelod - the Welsh Atlantis, and wonderful characters such as Twm Sion Cati. In addition we have a wealth of stories to share with our visitors and help add magic and mystery to their stay with us. We’re also very lucky to have The National Library of Wales here in Ceredigion; it is without doubt, not only the ‘home’ for Ceredigion’s legends, but for those of the whole of Wales."

 

The Legends of the West app is available for free download from app stores, and a number of tourism businesses across Ceredigion will be digital ambassadors, helping visitors to download the app, and explain how they can make the most of it during their visit.

 

Mid Wales Suggested Itineraries

 

Year of Legends Fact File

 

Must do in Ceredigion

 

 

Published 20 March 2017

 

 

 

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