Three like-minded Mid Wales tourism businesses have joined together to launch a new business promoting six-day road trips by foot, bicycle or car in a region renowned for its beautiful countryside and landscape.
Welsh Road Trips is an innovative collaboration between Westview Guesthouse at Llowes, near Hay on Wye, Lasswade Country House at Llanwrtyd Wells and The Old Vicarage at Dolfor, near Newtown.
To launch their website - www.welshroadtrips.com – the three businesses are offering the road trips for just £80 per night for two people sharing if taken before January 31, 2012.
The aim is to provide one point of contact and three places to stay, with visitors spending two nights’ bed and breakfast at each business. Maps and routes are provided, taking in the best the countryside and nature has to offer.
Having achieved the Green Tourism Business Scheme Gold Standard, the three businesses are now equipped to welcome electric car drivers. Carbon Zero World has donated fast charging stations to each business for free use by Welsh Road Trips customers.
Ian Foster, from Westview Guesthouse, said: “A road trip means many things to many people and can evoke emotions of adventure and freedom. All our trips are planned personally and link our three places to stay in a sustainable and thoughtful way, whilst encouraging people to explore the open spaces of Mid Wales but still be pampered.
“Our road trips can be undertaken to include driving, walking and cycling or a combination of all three. We pay careful attention to our road trips to give visitors a memorable and enjoyable experience and tailor each to their specific requirements.
“Road trips can take in some of the best walking, cycling and driving in the UK. With Snowdonia to the north, Brecon Beacons and Wye Valley to the south and the unique Cambrian Mountains through the middle, visitors are in for a real treat.”
Tim Withers from The Old Vicarage, said the new venture was prompted by a conversation between the three businesses about green holidays.
“We hope to spearhead a new and exciting way of exploring Mid Wales by foot, car or on a bicycle,” he said “We are offering superb value and a hassle free way to take a tour of the region by providing three unique places to stay, which all are accessible by public transport.”
Roger Stevens, of Lasswade Country House, said he hoped the charging stations for electric cars would also be attractive to visitors.
“Electric vehicles are popular in many large cities but using them in the countryside is limited due to the lack of charging points,” he explained. “Consultation with Zero Carbon World resulted in each business being supplied with a dual charging unit for both 32A "commando" and 13A charging. The resulting electric vehicle charging points are a first for a group of independent accommodation providers in Mid Wales.”
All three are members of Mid Wales Tourism (MWT), an independent company representing in excess of 550 tourism and hospitality businesses in Powys, Ceredigion and Meirionnydd.
MWT’s chief executive Val Hawkins said: “I congratulate the three businesses for joining together and coming up with an excellent offer, which promotes the ‘green’ credentials of Mid Wales.”