Travel Trade Wales

Exciting new craft initiative launches in Snowdonia

Exciting new craft initiative launches in Snowdonia


On Thursday 24th November, ‘grug’- a crafts initiative with a difference, was launched in Dolgellau by three local business women committed to bringing crafts made in the Snowdonia area to the forefront of the ‘British Made’ design movement, currently having such an impact worldwide.


Consisting of a retail studio (open to the public Monday - Saturday from 10am-5pm) , online shop, workshops and market stall, ‘grug’ showcases original, high-quality products with a contemporary edge and already boasts 15 of the area’s most talented craft-makers within its membership. These include creators of handmade bags and jewellery, baskets, textiles, ceramics, slate art, woodwork and furniture, artisan chocolates and aromatherapy, collectable bears and personalised greeting cards.


Founding partners Jenifer Brenner, Helen Sutcliffe and Debra Harris first began planning the venture in June and since then have been overwhelmed by the response from both makers and customers alike. Helen stated, “We all share a passion for the wonderful crafts produced by the incredibly talented people living in this area and wanted to create a vehicle to help promote their work more extensively. Debra and Jen both have blue-chip marketing backgrounds so we wanted to combine my maker experience with their knowledge of retailing and marketing to give local makers a strong head-start.”


Jenifer added “We’ve started by opening the ‘grug’ studio in Dolgellau - a place where people can see, touch, feel and, of course, buy the wonderful range of products we've sourced from some previously undiscovered local makers. They can also meet these makers, buy craft related books and attend demonstrations, workshops, craft clubs and other special events. The studio will also be supported in January by a website , and comprehensive marketing programme so that we can cause a stir, not only in the local community, but hopefully nationally and even internationally!”


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